Jack Tre TTon
President and CEO
Sony Computer Entertainment America
Jack Tretton brings to his position at Sony more than 25 years of consumer product experience, 22 of those in the
videogame space. He joined Sony Computer Entertainment America as director of sales at its inception in 1995, and
was promoted to his current role in 2006, where he is responsible for the company’s operations, including licensing,
third-party relations, business development, strategic planning, first-party product development, marketing,
sales, finance, human resources, and the Network Platform Group. Mr. Tretton continues to serve as a corporate
executive officer of Sony Computer Entertainment Inc., the group’s parent company. Before joining Sony Computer
Entertainment America, Mr. Tretton served JVC Musical Industries as general manager directing the company’s sales,
product development, marketing, finance, and operations efforts. From 1986 to 1991, he held numerous positions with
Activision, rising to vice president, sales. He also held sales positions with Majers Corp. and Duracell, USA.
Mark Turrell co-founded Imaginatik in 1994, and has designed leading-edge innovation management programs
for more than 300 companies. In 1998, he was the first to recognize the potential for idea management technology,
then-defined by Post-It Note brainstorms and suggestion boxes. He was also the first to incorporate human and
management factors into innovation management technology. Under his direction, Imaginatik has built the largest
installed base of all innovation management software firms, and has helped clients consistently achieve multimillion-dollar benefits. Mr. Turrell is a regular contributor to articles and research reports on innovation, a frequent speaker
at conferences, and an expert guest on network radio and television programs. He is a research fellow of Penn State
University, and has lectured at the Cass (U.K.), INSEAD (France), and Harvard business schools. Before founding
Imaginatik, he was with General Motors and Intel.
Chief Technology Officer, Xerox Corp.
President, Xerox Innovation Group
Sophie Vandebroek, named to her current position in 2006, is responsible for overseeing Xerox’s worldwide research
centers and the company’s innovation strategy. She joined Xerox in 1991 and was named chief engineer in 2002. As
a leader in the company’s engineering and research organizations, Ms. Vandebroek has contributed to the launch of
more than 100 products in the past three years, creating the broadest product portfolio in the industry and in Xerox’s
history. Also a researcher, Ms. Vandebroek holds 12 U.S. patents and serves on several university and professional
advisory boards. She is a fellow of the Institute of Electrical and Electronics Engineers (IEEE) and served as an elected
member of the IEEE electron devices administrative committee. She is also a Fulbright fellow and a fellow of the
Belgian-American Educational Foundation.
Mar Tin VarSaVSky
Founder and CEO
Martin Varsavsky, an Argentine-Spanish entrepreneur, has founded seven companies in the past 20 years. Urban
Capital Corp., founded in 1984, was one of the early leaders of the loft movement in downtown Manhattan. Two
years later he started Medicorp Services, a Canadian biotechnology company. His third business and first venture into
telecom, Viatel Ltd., founded in 1990, invented call back and built the first European fiber optic network. In 1998 Mr.
Varsavsky started Jazztel, Spain’s second-largest publicly traded telecom operator. In 1999 he founded Ya.com, Spain’s
third-largest Internet website and DSL provider. His current venture is FON, founded in 2006 with a mission to make
Wi-Fi universal and free; the FON community currently has some 700,000 members and has become the world’s
largest Wi-Fi community. Mr. Varsavsky also manages the Varsavsky Foundation, is a trustee of the William Jefferson
Clinton Foundation, and is a director of Instituto de Empresa, Spain’s leading business school, where he teaches